🇧🇷🇺🇸

Pedro Barreto

Full Stack Developer with a strategic mindset and a strong background in digital marketing.

Rio de Janeiro, Brazil

LinkedIn
PB

About

Founder of the Aumor Perfeito app in React Native, connecting adopters with responsible NGOs to reduce stray animals. Co-founder of the 'Papo e Ideias' YouTube channel, focused on technology and business discussions. With over 10 years in digital marketing, implemented omnichannel strategies integrating physical stores, e-commerce, and consumer engagement. Experienced with backend Java using SpringBoot for over 4 years, including leadership in creating a React Native white label app at Brazil's 4th largest telecom company.

Work Experience

Aumor Perfeito
Founder

2024 - Present

Founder

• Developed a React Native app connecting pet adopters with responsible NGOs
• Successfully onboarded over 30 NGOs across Brazil and Portugal shortly after launch
• Approved participant in the AWS Startups program

Papo e Ideias Podcast
Cofounder

2024 - Present

Youtube Channel Host

Hosts weekly tech news discussions on the YouTube channel 'Papo e Ideias':
• Reached 1000 subscribers in just 15 days
• Developed engagement and growth strategies, resulting in a 300% increase in views
• Collaborated with key partners to expand the brand and reach a diverse audience

Alloha Fibra
Remote

2022 - 2024

Tech Lead → Java Developer

• Developed a Java API Proxy for data standardization and integration with the Five9 chatbot provider
• Led the development of a new white-label mobile app, consolidating 4 brands and optimizing maintenance costs
• Created a "Refer a Friend" coupon generation service for the B2C E-commerce, resulting in a 15% sales increase
• Contributed to the development and implementation of new functionalities in REST APIs using Java with Spring for robust backend solutions

Pathisa

2013 - 2023

Marketing Director → Digital Marketing Manager

• Sales growth strategies integrating physical stores, e-commerce, and consumers.
• Development of the brand's first E-commerce on the Woocommerce platform.
• Integration of physical stores ERP and synchronization of Inventory / Products / Orders
• Monitoring and creating CRM-integrated flows for the commercial team
• Inbound Marketing, SEO and definition of new strategies for acquiring B2C Leads

Enter10!

2011 - 2013

Digital Marketing Manager

• Planning, development and implementation of all online and offline communication strategies
• Attracting new partners and sponsors
• Event production (planning and execution)

PUC-Rio
Intern

2008 - 2009

International Student Exchange Coordinator

• I was involved in the project to develop the English version of the university website
• Assist foreign students in the program during their stay in Rio de Janeiro

Education

Trybe

2020 - 2022
• 1-year Full Stack Web Development Program
• 6-month Java Acceleration Program

PUC-Rio

2006 - 2011
• Bachelor's Degree in Advertising and Marketing
• Minor in Entrepreneurship

Skills

React Native
Java
MySQL
API REST
Vue.js
Spring Boot
Hibernate

|

|